Yas Waterfront Winter 2024 transformed Yas Bay Waterfront into a vibrant, seasonal destination on Yas Island. JLC produced the live experience, delivering a festive environment filled with striking installations, pop-up retail, family-friendly programming, and immersive winter-themed moments.

Set against the waterfront backdrop, the activation created a dynamic social atmosphere throughout the season—reinforcing Yas Bay’s position as a premier lifestyle and entertainment hub in Abu Dhabi.