When the Superbowl tookover the Bay Area, JLC was the production partner CBS trusted to create a fan broadcast experience in the heart of the city. We designed a space that included a live broascast set, fan viewing area, zip line that resembled the Golden Gate Bridge. Managing fabrication, installation and strike we leveraged our broadcast experience to create a space that looked as good on TV as it did in person. The result was an activation loved by our client and fans alike.