Experiential

6 Underground

A Big Premiere in the Big Apple

Michael Bay's first Netflix original movie called for a premiere of epic proportions. From planning to on-site production, we managed it all including transforming a construction site into a workable event space in under a week. Through rain and sleet and snow, our team managed to pull off one of the biggest premieres NYC has ever seen, shutting down part of the Highline Park in the process and owning a premiere, movie screening and afterparty.

Scope

Project Management

Creative Design

3D Rendering & Engineered Models

Vendor Management

Venue Management

On-Site Execution

Production & Labor Staffing and Management

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